Shopify mobile banner size: Full guide

Shopify mobile banner size: Full guide

Online shoppers are visual beings – if they don’t like what they see, chances are they won’t complete their sale. That means your mobile banner size needs to be on point if you want to maximize conversions and revenue. A slight misalignment or difference in sizing could mean the difference between a successful sale and no sale at all.

When to Shopify mobile banners, the worst thing you can do is guess. If you don’t get the size right, you could lose out on potential website traffic and customers.

The good news is that determining the best Shopify mobile banner size doesn’t have to be a guessing game. There are accepted standards and guidelines that you can use to craft engaging visuals in the most effective way. This article will provide an overview of the different mobile banner sizes that work best with Shopify, help you understand why they’re important, and give you tips on how to use them effectively.

What is a Shopify mobile banner?

what is the banner size for shopify

A Shopify mobile banner is a rectangular graphic displayed on the top of your mobile website. It’s typically used to promote sales, products, or services and can be static (unchanging) or dynamic (changing with time).

Banner images stretch from left to right across the top of the website and are viewable even when the user scrolls down. This makes them an important part of any Shopify mobile website design.

Just like adding a favicon to Shopify, banners bring a plethora of benefits to your store. They can help you establish your brand identity, direct users to important pages on your website, and increase conversions.

CTA - your go to shopify partner

What size should your Shopify banner be on mobile?

The recommended size for a Shopify banner on mobile is 1200 x 600 pixels. But, the actual size of the banner may vary depending on the design of your site and how it’s displayed on different devices. It’s important to make sure that your banner looks good on both desktop and mobile devices, and that it’s optimized for different screen sizes. It’s also a good idea to test your banner on different devices to ensure that it looks and functions as intended.

The 1200 x 600 size is not the only recommended mobile banner size for Shopify. You can also use other sizes, such as 320 x 50 (the standard size for mobile ads) or a custom size that fits your theme and design.

When determining the optimal size for your Shopify banner, there are a few factors to consider. They include:

Store design

One of the most important things to consider when choosing a Shopify mobile banner size is the design of your store. The size should fit seamlessly with the overall layout and look professional on any device.

The last thing you want is for your banner to appear stretched or distorted. Consider the size of the other elements on your site and pick a banner size that matches them.

If your Shopify theme has a banner size setting, use that as a starting point. You can then adjust the size to fit your site design more accurately. You can even submit a task to the experts at HerCarson, and they’ll customize your existing theme to suit your specific needs.

dimensions for shopify banner


When selecting a Shopify mobile banner size, you also need to think about the resolution. The resolution is the number of pixels in a given area and determines how clear or sharp an image will look on devices with varying screen sizes.

Mobile devices have varying resolutions, so it’s important to pick a banner size that looks good on all of them. For example, if you choose a 1200 x 600-pixel banner, this will look great on high-resolution devices but may appear blurry or distorted on lower-resolution devices.

A high-resolution screen will display more pixels, which can make your banner appear larger and more detailed. A lower-resolution screen, on the other hand, may make your banner appear smaller and less sharp.

Aim for a 1920 x 1080 px resolution, which is the standard resolution for most mobile devices. This is the most reliable way to ensure that your Shopify banner looks sharp and clear on all devices.


When selecting an image banner size for Shopify, you also need to consider viewability. The viewability of an image refers to how much of it can be seen on different screen sizes. For example, if your banner is too big for a certain device, only part of it may be visible.

Just like you do when choosing the Shopify debut slideshow image size or Shopify gallery image size, Try to pick a size that’s not too big or too small for any device. It should be large enough to grab the user’s attention but not so large that it takes up too much screen space.

One of the best ways to ensure that your Shopify banner is viewable on all devices is to use a responsive design. This will automatically adjust the size of the banner based on the device, ensuring that it looks good and functions as intended.

How to add a Shopify mobile banner

banner size shopify

To add a banner to your Shopify store, you will need to follow these steps:

  1. Log in to your Shopify account and go to the “Themes” section of your dashboard.
  2. Click on the “Customize” button for the theme that you want to add the banner to.
  3. In the “Sections” tab, scroll down to the “Home page” section and click on the “Add content” button.
  4. In the “Add content” pop-up, select the “Banner” option and click on the “Add” button.
  5. In the “Banner” section, click on the “Change image” button to upload the banner image that you want to use.
  6. Once the image is uploaded, you can adjust the size and position of the banner, as well as add text and other elements to it.
  7. When you’re happy with the appearance of your banner, click on the “Save” button to save your changes.

Your banner should now be displayed on your home page, and you can continue customizing your theme as needed.

Keep in mind that the exact steps for adding a banner to your Shopify store may vary depending on your theme and the version of Shopify you’re using. If you’re having trouble adding a banner, you can try consulting your theme’s documentation or contacting Shopify support for further assistance.

Why does Shopify mobile banner size matter?

Just like adding a logo to Shopify, adding a banner to your Shopify store is an important part of creating a professional-looking website. A well-designed banner comes with a plethora of benefits, including:

Creates a strong first impression

shopify banner sizes

In the eCommerce world, first impression matters. Having a blurry or pixelated banner on your store’s home page won’t do you any favors. In fact, users may perceive your store as being unprofessional, and they may choose to shop elsewhere.

Making sure that your Shopify banner looks sharp and clear on all devices is one of the best ways to make a strong first impression and show potential customers that you take pride in your store. It can also create a sense of trust between you and your customers, which is essential for driving sales.

Increases brand recognition

Using a consistent banner size across all platforms will help make your brand more recognizable. A cohesive design not only makes it easier for users to spot your store, but it can also give them the impression that they are dealing with a genuine and reliable business.

Enhances responsiveness

The size of your banner can affect its responsiveness in a few different ways. First, if the banner is too large, it may take longer to load, which can make the page feel slower and less responsive. This is especially true if the banner is loaded with heavy graphics or other media that require a lot of data to be transferred.

Second, the size of the banner can affect how it is displayed on different devices. For example, a banner designed to be displayed on a large desktop screen may not look as good or be as easy to interact with on a smaller mobile device. In this case, the banner might need to be designed with a responsive layout that can adjust its size and shape to fit the available space on different devices.

shopify homepage banner size

Having a banner with the correct size is essential for ensuring that it looks good and functions as intended on all devices.

Aesthetic potential

Another benefit of having a banner with the right size is that it can help make your store look more attractive. By setting an appropriate size for your banner, you can create a uniform and aesthetically pleasing look that will draw in more customers.

The best way to ensure your banner contributes to your store’s overall aesthetic is to experiment with different sizes and layouts. Depending on your theme and the type of content you want to display in the banner, you may need to adjust its size a few times before finding one that looks perfect on all devices.

Best practices for your mobile banner on Shopify

Below are some important tips to keep in mind when designing and adding a banner to your Shopify store:

Keep it simple

As they say, less is more. Keeping your banner simple and clutter-free will help make sure it looks good on all devices, regardless of their size or resolution. Instead of cramming too many elements into one banner, try opting for a more minimalistic design that still conveys your brand’s message.

Minimalism means avoiding unnecessary elements, such as text or graphics that don’t add any value to the banner’s overall content.

Focus on legibility

shopify website banner dimensions

Legibility should be a top priority when designing your banner. Make sure the text used in the banner can be read easily, especially on smaller screens like mobile phones and tablets. If the text is too small or faint, it may be difficult for users to read and understand your message, which can lead to confusion and a potential loss of sales.

Once you determine the right Shopify mobile banner size, you may also want to consider using a slideshow or carousel to add more visual variety and interaction. This type of banner allows you to display multiple images and messages, which can be great for promoting different products or services at once.

Use high-quality images & graphics

No matter how large or small your banner is, it’s important to use high-quality images and graphics. Low-resolution images can make the entire banner look blurry and unprofessional, which could be a major turnoff for potential customers.

Making sure that all of your images and graphics are crisp and clear will help ensure that your Shopify store looks professional and reliable, giving customers the confidence to shop from you.

Use consistent colors & fonts

Consistency is key when designing your banner. Using a consistent color palette and font selection will help maintain a cohesive look throughout your store and make it easier for users to identify your brand. Choose colors and fonts that reflect your brand identity, and remember to keep them consistent across different banners and page elements.

Test, test, test!

website banner size shopify

Finally, don’t forget to test your banner on different devices before deploying it. This will help you get a truer idea of how it looks and functions across multiple platforms and ensure that all users have a great browsing experience. With the right size, design, and content for your Shopify mobile banner, you can ensure that your store looks attractive and engaging on any device.


Designing and adding a banner to your Shopify store is an important task that should not be taken lightly. The size of the banner can play a huge role in how it looks and functions on different devices, so make sure to choose one that works best for your store’s needs. Following the tips outlined above will ensure that the banner looks great and engages potential customers, helping boost your store’s overall success.

Good luck!

shopify development and design
Read more articles