Brooklyn 

FurnitureOkay is an outdoor furniture brand & retailer of outdoor living products based in Melbourne, Australia. You'll find a unique range of outdoor lounge, dining tables & chairs and other outdoor furniture pieces, as well as BBQs, outdoor heaters & more from reputable brands people love. We are here to change the way you enjoy a life outside.

Brooklyn theme by Shopify provides a solid base for us to customise and build new features upon. It's clean, simple, and easy to maintain. It however lacks Shopify Online Store 2.0 and does use some dated technologies. Overall we're very happy with how it performed over the past 5+ years. Thank you Brooklyn.

It would be nice to see Online Store 2.0 coming to Brooklyn (though unlikely), with add-ons and plug-ins updated to catch up to the latest web standards and speed things up.

Launched OoaK fashions to market and sell womens accessories.

Love the look it gives my online store and it’s super simple to customize!

Dropshipping store selling maternity and baby clothes. It has been running for almost a year now, it is going ok but seems to have slowed recently.

The Brooklyn Shopify theme has been very easy to setup. It has been very easy to customize and to edit. It looks very aesthetically pleasing and sells my products well. I would recommend this theme for anyone that is starting out with a Shopify store as it is very easy to manage which is good for beginners.

The main focus is the laptop harness bag, launched about a year ago. Very slow maybe had 12 purchases through the site. DIY is a real challenge

I do actually like the theme and ease of setup and use. I don't think all is entirely intuitive, having to google how to find sold-out was arduous. But I'm not sure that's a theme issue, perhaps more of programming complexity.

Many questions - not so much advice though

Iris Inspired is a woman-owned small business located in Denver, CO. As the title says, my company is inspired by my daughter, Iris. After a long, unsuccessful struggle with fertility to have a second child, I decided to try one last time. Although my son is my best friend and my world, our family just did not yet feel complete. As many of you know, infertility treatments are fraught with severe emotional, mental, and physical pain. I decided that if my last round of treatment did not work, then I would need to make peace with never having another child because I could not keep going through the trauma. To my delight and relief, in 2020, the struggle ended and my little girl was born. Iris is the culmination of so many journeys and battles, and she is worth every single second of them. She is my dream come true. I know all parents are biased, but she is stinking cute! Due to her extensive wardrobe, I often get asked where I find her clothes. After some deep reflection, I decided to take inspiration not only from Iris herself but from the strength and fortitude she represents; thus, Iris Inspired was created. I want to build a legacy for her focusing on the tenacity she will need to go out and do whatever it is that she chooses, as well as instill in her the love of fashion, color, acceptance, and love for the world around her.

I like the design and that I can change the colors, styles, etc. I do wish it was easier to find plugins for certain things I would like to do on the page, but currently cannot. Maybe a list of the commonly used plugins and which ones are legit and such. If there is one, I have not been able to find it. Overall, I like it.

We are working in the jewelry and accessories industry.

Not difficult for beginners, easy to drag and drop.

We are working in the clothing and beauty industries.

I love this theme. It’s free which makes it even better. Works great for my store. Easy to use and set up. I changed themes a few times before finding this one that I am satisfied with. Definitely recommend especially for clothing and fashion

We are Diamond & Gemstone cutters, featuring copyrighted and unique gemstone cuts; designed to maximize the color and beauty of each stone

Easy to work with, but does not offer all the options that a 2.0 theme offers

Great for a new shop; however, it would have been great to know what you do not have before choosing this theme.

The Brooklyn theme for my website is being used to house techno products. I’m quite found of unique items that consumers can use in their homes and/or in their everyday lives. This store is quite new and hasn’t received any sales yet. The target market when it’s time to advertise will be for homeowners.

I love using the Brooklyn shopify theme because of how simplistic it is. I’ve used this with my store as well as a clients store that turned out quite well. Displaying the collections on the homepage is a perfect wait to advertise products. And b being able to change the product page layout and collection page layout is quite a handy feature.

The Brooklyn theme for my website is being used to house techno products. I’m quite found of unique items that consumers can use in their homes and/or in their everyday lives. This store is quite new and hasn’t received any sales yet. The target market when it’s time to advertise will be for homeowners.

I love using the Brookyln shopify theme because of how simplistic it is. I've used this with my store as well as a clients store that turned out quite well. Displaying the collections on the homepage is a perfect way to advertise products. And being able to change the product page layout and collection page layout is quite a handy feature.

Specializing in your today, tomorrow & furever. We offer products for weddings, babies and pets. As you travel through magical milestones, we are here to meet your needs.

I tried several themes. The Brooklyn them fit my needs the best. I liked the overall format of it. I did the customization and there were a few items I wanted that it did not provide. By doing a little research, I learned how to edit the code. Those edits made the theme work great for me. There are a few more things I would like to adjust and plan to in time. My overall experience was very good. The ease of use and available help made the experience a good one.

I found the theme easy to customize.

I sell costume jewelry, with natural stones. We target woman who loves natural stones / esoteric stuff. Our products are done by hands, we sell permanent collection and customizable products. 1 to 2K revenue per month.

eg. what you love about it, what can be improved, has it met/surpassed expectations, what advice would you give to others considering buying/using it, etc.

I didn't want to pay for a theme, so my choice were restricted to free theme. The Brooklyn theme has a good community of developer and store owner, so it' was a good point for me. I liked the

We sell products under the niches home and garden,fitness,health&beauty,mother and kids,general accessories,pet products,T-shirts,quarantine related.

As I am new for the entire business as a whole, I am not sure how even a theme works and would be helpful and how and when I could change the theme for my benefit. I would need suggestions and help from fellow shopify owners and employees to improve and develop my store and it's appearance

This is my first launch and experience in store set up. I was not aware of the theme in th first place and used brooklyn as it was popular free. I had previously attended a webinar on store s

A Kinetic Collective of Antiques, Artifacts and Apparel from around the World, throughout Time Not fully launched Slow but steady progress

It was confusing for me since I had no prior experience with e-commerce but the Shopify Help group has been STELLAR

Brooklyn appeared closest to my “vision” but seeing Wordpress Premium themes has me wanting more

for dropshipping

What I love more is the design and its interactivity

I selected this theme beacause it was the one that caugth my attencion

Tusk Cases provides a variety of protective smartphone cases and accessories. The idea has slowly been in conception since April 2019 and was officially launched in March 2021 to target iPhone and Galaxy S owners. So far, the business is only in its infancy in hopes of being scaled into Tusk branded accessories.

Overall, my experience with this them has been satisfactory. Shopify provides a very interactive layout with the focus being background slideshow to show off your company's personality. I was suggest this theme to anyone focused on the visual appeal of their website over a product saturated main page.

The Brooklyn theme was selected because it pairs well with our image as a rugged phone case brand with device protection as our priority. I set the theme up myself and very quickly took this

Just opened my store selling gold plated jewelry and accessories

I like that it's clean. I don't like that I can barely customize anything

I selected this theme because it's perfect for start - free, easy to use. But it's too basic so I'm planning to switch to a paid theme in a few months

We produce and sell automatic watches. We use automobile spare parts (body panels) to produce all of our dials. The idea is to offer a part of emotion linked with the car we used. We ship worldwide but our main markets are France, UK, US and Belgium.

It is really well set up as long as you don't want to customize anything. As soon soon as you start to customize things it is getting way more technical and complicated

No we have asked a development company to customize completely the website

The store is an online retail store selling gifts and party supplies. The gifts will include candles, drink ware with a target price range of under $30.00 retail. The party supplies will feature balloons, and party decorations. The target market audience will be all ages.

I really like this theme as it looks simple and clean. As I am not a programmer it was easy to use with plug and play features. I also liked that you were able to play in the test environment before launching. I also chose this theme as I do not have a lot of products and I found this theme would work to provide a positive user experience.

I chose this theme because it was free and met my needs since I am just staring out. I set it up myself with assistance from the Shopify team.

Has not been launched yet

I love the way it just display the products and also not only that but also helps the customer view exactly what they want. I do this this will be my theme for the launching my store as of now.

It was the best for me and the team

Activewear line for young women. USP is XS-XL size range, ethically and sustainable practices. Target market are women who are / want to be strong, badass, bold, unapologetic, in your face, etc. Selling workout shorts and bras

I like the simplicity and again the applicability of it to my store. It is a free theme, so it's obviously not the best theme in the world, but I don't have many complaints.

I selected the theme because I thought it fit my store the best out of the free theme selection. I set this up myself with some help of shopify community and also shopify chat support.

Walk Around Kitty sells cat supplies and cat-themed items. It launched in 2020 because the owner loves cats and created a store to appeal to other cat lovers. The target market is people who have or love cats. It is going slow but I haven't spent much on marketing.

I love the ease of use with the Brooklyn theme. Potential improvements include breadcrumbs. It met my expectations. I would recommend this theme to others.

I selected the Brooklyn theme because it was easy for me to use and customize for my needs and vision. I set it up by myself with guidance from search engines and the Shopify forums. I also c