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Editorial Shopify Theme

A publishing-focused theme, designed for brand storytelling.

USD $220
Likely to recommend: 100%
This theme is designed and supported by Switch.
Customization and tweaks for this theme offered by HeyCarson.
Editorial Shopify theme reviews
Overall satisfaction:
starstarstarstarstar
4.0
Editorial theme (1)
by Switch
Likely to recommend: 100%
Overall score:
star
4.0
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Lisa Bader

Shopify Brand: birthdaybutler.com
Role: Founder/Owner
Using this theme:
6-12 months
Recommend this theme: Neutral
Overall satisfaction:
starstarstarstarstar
4
Posted:

About the Shopify business

We make it easy for busy women to celebrate in style with birthday and holiday decorating kits. It launched ~2.5 years ago. Our target market is affluent working moms, aged 40-55 yo, who value close relationships with their family and friends. I've learned a ton, but sales growth has been slow.

Describe the experience

Once I discovered PageFly, I learned that the theme didn't really matter that much.
I selected this theme after my last one (Debut?) was really slow. I set it up myself and have had an expert working on it (awful experience) as well as a freelancer.
Ease of use:
starstarstarstarstar
4
Support and documentaton:
starstarstarstarstar
4
Design and functionality:
starstarstarstarstar
3
Related products and blog posts
Engage customers by displaying blog posts on product pages, and showcasing products on blog pages.
Optimized for large images
Showcase product and blog imagery with high-resolution photography.
Two collection page options
Showcase collections in either a grid-style or list layout.
Have a look at other stores using this theme to see how you can take advantage of its features.